Digital Marketing Journal - "6 honest serving men" framework has been derived from "The Elephant's Child", poem by Rudyard Kipling. It guides us to use 6 steps to add rigor to the
![I keep six honest serving men (They taught me all I knew); Their names are What and Why and When And How and Where and Who. Rudyard Kipling. - ppt download I keep six honest serving men (They taught me all I knew); Their names are What and Why and When And How and Where and Who. Rudyard Kipling. - ppt download](https://images.slideplayer.com/37/10755669/slides/slide_5.jpg)
I keep six honest serving men (They taught me all I knew); Their names are What and Why and When And How and Where and Who. Rudyard Kipling. - ppt download
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